Press releases

The Protein Sector of EATS Strengthens Industry Presence in Key Partner Collaboration with IFFA

The Equipment, Automation and Technology Show for Food & Beverage (EATS) is gaining additional support from another member of the Messe Frankfurt trade show family, IFFA – Technology for Meat and Alternative Proteins.

Kick-off for IFFA 2025: Rethinking Meat and Proteins

Under the motto "Rethinking Meat and Proteins", IFFA 2025 will be launched with many innovations and an optimised exhibition concept. For the first time, there will be a dedicated "New Proteins" product area. Exhibitors can now register to take part in the leading industry event for the meat and protein sector.

Process Expo unveils new brand identity reinforcing the exhibition’s evolution

Event organizers, Messe Frankfurt, Inc. and the Food Processing Suppliers Association (FPSA) announced a new brand identity for Process Expo, along with their new strategic vision for the show. At the heart of this rebranding is the change of the name to EATS: The Equipment And Technology Show for Food & Beverage.

The growing market for "cultivated meat": IFFA to focus on this future-oriented topic

The market for cultivated meat in Germany and Europe is considered to be promising. IFFA will focus on this major future topic from 2025 and for this reason spoke with Ivo Rzegotta from the Good Food Institute Europe about the state of affairs regarding alternatives to meat from animal husbandry. Promising start-ups and established companies from Germany are already playing an important role in the field of cell cultivation.

“All the relevant buyers are here”: first ever Meat Pro Asia attracts 8,894 trade visitors

A strong turnout of trade visitors from across the ASEAN region has confirmed Meat Pro Asia as an essential new addition to the meat and food processing and packaging event calendar. Despite being a new player in the industry, the fair was lauded for attracting top-quality participants, with exhibitors in particular noting the high calibre of buyers and the clear potential for the fair to grow at future editions. Closing its doors on 10 March, the three days fair drew 8,894 visitors from 89 countries worldwide to source from over 100 exhibitors. Taking place in co-location with VIV Asia, the most influential event for feed to food in the region, the two fairs drew a combined total of 47,527 visitors.

Successful and emotional: IFFA 2022 exceeds expectations

The global meat and protein industry seized every minute of IFFA from 14 to 19 May: for intensive networking, to see innovations and to do business. Sustainable production, automated processes and digitalisation in all areas of processing, packaging and sales characterized the range of products at the booths. The high interest in alternative proteins also showed the great future and growth potential of this market. Around 50,000 visitors from 129 countries travelled to Frankfurt am Main for the leading international trade fair IFFA – Technology for Meat and Alternative Proteins.

Messe Frankfurt and VNU Group join forces around a new meat and food processing trade show for the Asian market in March 2023

In a strategic expansion into the growing food technology sector, Messe Frankfurt (HK) Ltd and VNU Group, have announced a partnership to jointly organise ‘Meat Pro Asia’, a new trade show dedicated to meat and food processing and catering to the Asian market. The show will take place on a biennial basis in co-location with VIV Asia – the no.1 international trade show from Feed to Food in Asia. The inaugural edition will open its doors from 8 – 10 March 2023 at IMPACT, Bangkok, Thailand.

Spirit of optimism ahead of IFFA 2022: New perspectives for the meat and protein industry

The outlook for the meat and protein industry and its suppliers is positive despite difficult underlying conditions. German production of process technology for this sector rose to a peak in 2021, and exports were also at a record level despite the pandemic. The German butchery trade also reports a high willingness to invest. At IFFA in Frankfurt am Main, 860 exhibitors from 44 countries will showcase innovations for processing, packaging and selling meat - and increasingly also alternative proteins.

IFFA: Innovative Packing is eco-friendly, safe and durable

Food packaging, especially for sensitive products made from meat or alternative proteins, must meet a wide range of requirements. Product protection and shelf life are paramount. Changing consumer behavior has contributed to a focus on sustainable and environmentally friendly products in packaging as well. Additional pressure is exerted by increasingly stringent legal requirements. Innovations are therefore aimed at reducing material use, recyclability and packaging made from renewable raw materials. These can be seen at IFFA from May 14 to 19, 2022 in Frankfurt am Main.

IFFA 2022: A look into the smart future of meat and protein processing

Shortage of skilled workers, product diversity and consumer behavior that is difficult to assess – the meat and protein industry is facing major challenges. It is therefore all the more important to design the process chain efficiently and economically, in line with the special requirements that the product places on hygiene and quality. Digitization and automation of processes offer possible solutions. Innovative technologies such as AI, robotics and cloud computing open up new opportunities in industrial production.

IFFA – the sector highlight for innovations, trends and encounters

The sector is set to meet at IFFA in Frankfurt am Main from 14 to 19 May. Around 900 exhibitors from more than 40 countries will be showing their latest products and solutions for processing, packaging and selling meat and alternative sources of protein. The companies are looking forward to personal encounters with their customers and to presenting the complete spectrum of their innovations from the last three years.

Interview with Godo Röben of Balpro on the role of alternative proteins in feeding tomorrow’s world

This year, for the first time, alternative sources of protein will be part of IFFA – Technology for Meat and Alternative Proteins in Frankfurt am Main from 14 to 19 May. To develop IFFA beyond its focus on the meat industry into a genuine source of new impulses for the efficient industrial production of meat substitutes, Messe Frankfurt has formed new partnerships. One of them is with the German Association for Alternative Sources of Protein (BALPro). Board Member Godo Röben offers a brief overview.

IFFA 2022: Great ideas for the butchers’ trade

Anyone who is successful in the butchers’ trade often combines their expertise for meat and sausages with a purposeful specialisation and invests continuously in their business. From innovative technology, via shop fitting to the latest spice and ingredient trends, IFFA exhibitors offer inspiration and present progressive solutions for all businesses.

Process technology and ingredients: IFFA shows how the production of food from alternative proteins succeeds

Whether from plants, insects or cultivated meat – meat alternatives are increasing in importance. Alternative proteins are therefore one of the top themes at IFFA from 14 to 19 May 2022 in Frankfurt am Main. At least 200 of the around 900 exhibitors will present products for this sector.

Sustainability in the meat industry: a top theme at IFFA 2022

Sustainability is a catalyst for change and innovation in the meat industry. Political requirements and nutrition-conscious consumers are driving producers and manufacturers to act. Additional pressure is being generated by the global debate on climate protection and resource conservation. The meat processing industry is responding to this with technological innovations, but also with fundamental corporate commitments to sustainable solutions.

The IFFA Contactor goes live: exhibitors, products, contacts for IFFA 2022 and beyond

The exhibitor search of the leading trade show IFFA is transforming into a permanent industry search engine for technologies related to the processing and packaging of meat and alternative proteins. Starting with IFFA 2022, the newly named "IFFA Contactor" will provide comprehensive information on all exhibitors and their innovations – all year round and always up to date.

High registration rates for IFFA - the industry is looking forward to its most important live event in 2022

IFFA 2022 remains to be as popular as ever to the industry. The number of exhibiting companies and the amount of space occupied continue the figures of the previous event in 2019. With a proven safety and hygiene concept, Messe Frankfurt offers all participants a safe framework for personal encounters.

Intersec Shanghai: debuting in 2025 to promote security, safety and fire protection markets in China

Shanghai, 13 May 2024. The integration of cutting-edge technology, spurred on by innovation, is propelling efficiency and productivity to new heights. In turn, this opens up prospects for manufacturers across security, smart building, fire safety and mobility sectors through the rising development of IoT and AI trends. To capitalise on the opportunities created by technological advancements, Messe Frankfurt and CCPIT-Shanghai are partnering on a new security, safety and fire protection fair – Intersec Shanghai. The trade fair is set to launch on 13 to 15 May 2025 at the National Exhibition and Convention Center, Shanghai. The organisers will utilise their expertise and resources to establish a gateway between the dynamic Chinese and international security and safety sectors.

Secutech 2024 concludes, spotlighting intelligent solutions in security and beyond

Following the continuous development of artificial intelligence and loT further increasing prospects for manufacturers, Secutech 2024, Asia’s ultimate business and technology platform for security, loT and AI integration, concluded its 25th edition on 26 April. 300 exhibitors from 13 countries and regions showcased their technological advancements at the Taipei Nangang Exhibition Centre, welcoming 15,123 visitors (up 10% compared to the previous edition), including systems integrators, consultants, and distributors from Asia and beyond. The concurrent events of Mobility, Fire & Safety and SMAbuilding, along with 124 seminars, proved to be significant draws for buyers.

SIBT, SSHT and Parking China return to build an efficient platform for cross-industry exchange

Shanghai Intelligent Building Technology (SIBT), Shanghai Smart Home Technology (SSHT), Parking China (PKC) and the Shanghai Smart Office Technology (SSOT) zone concluded on 31 August 2023 at the Shanghai New International Expo Centre. The four events hosted 457 exhibitors and welcomed 26,229 visitors. As in the past, this year’s fairs showcased a wide array of innovative products and technologies for the building industry, along with a series of value-added forums, offering the ideal platform for business exchange and the sharing of knowledge.

Overwhelming industry response at Secutech Vietnam signals bright future

Reflecting the growing optimism surrounding the local market, Secutech Vietnam, the most influential security and fire safety trade fair in the country, recently concluded on 21 July after attracting 12,016 visitors. This year’s show featured a lively and bustling atmosphere, with 350 exhibitors from 23 countries and regions presenting their latest products across 12,000 sqm of exhibition space. Alongside Vietnam’s commitment to ongoing smart city, industrial and manufacturing projects, the show provides fertile ground for suppliers to explore this abundant business potential.

Adria Security Summit 2023 Goes Back to Ljubljana – Time to Push the Envelope with Innovations

After a string of live events in Belgrade and Zagreb which broke attendance records, Adria Security Summit Powered by Intersec 2023 goes back to the EU with a show in Ljubljana scheduled for October 25-26 2023. It’s the Summit's second outing in Ljubljana, which is only fitting considering that it has now established itself on the roadmap of the key European industry events.

Christopher Enders responsible for the development of international sector clusters

The Safety, Security & Fire and Environmental Technologies events organised by Messe Frankfurt have a potential equal to those in the Elevator & Escalator sector. Christopher Enders has now assumed responsibility for the expansion and development of this portfolio of events for the international trade fair and exhibition company.

Intersec Building: integrated concept for connected security in buildings has been given a warm reception

The market has reacted with a great response to a new offer. Embedding an international platform for connected security in the leading international trade fair Light + Building catches the spirit of the times and reflects the demand shown by a rising number of users. Here is the good news: preparation for Intersec Building 2022 will be getting underway right now.

New partnership in Morocco: "ASEC EXPO supported by Intersec"

ASEC EXPO, the African trade fair for security technology, is entering into a partnership with Intersec, the world's leading trade-fair brand for security and fire-safety technology.

Connectivity brings artificial intelligence into buildings

The process of connecting the various building services with modern safety and security technology is entering the next phase: initial research projects and application platforms permit future-oriented forecasts for the benefits offered by smart-building and smart-city applications. For all experts from the field of technical building planning and construction, the 5th Intersec Forum – Conference for Connected Security Technology – will examine the future of safety and security technology in buildings.

Intersec Forum 2019 shares know-how on connected security technology in buildings

Intersec Forum enhances the know-how on interconnecting safety and security systems in buildings and infrastructures of the future. The fourth conference for connected security technology was a great success and ended this afternoon after two intense days of expert lectures and discussions. 320 participants from the fields of planning, installation and the operation of connected building-services systems gathered information and exchanged ideas and opinions with manufacturers, developers and researchers.

Intersec Forum 2019: top speakers discuss the future of connected security technology in buildings

Intersec Forum brings together experts for connecting security technology in digital buildings at ISH, the world’s leading trade fair for HVAC + Water. Around 30 speakers will illuminate the challenges currently facing planners, installation contractors and operators of security systems – and give ISH visitors the opportunity to increase their specialist knowledge and make new business contacts. The conference is being held in Hall 10.3 on the second and third days of ISH 2019, 12 and 13 March.

Intersec Forum 2019: All important information at a glance

Building security: clever use of BIM for more efficiency and new productivity

Digital planning methods in security and building technology are neither a magic formula nor a mere catchphrase: used cleverly, they help planners and installers, in complex construction projects from the planning stage onwards – and can keep a building on an efficient course through its entire lifecycle. At the Intersec Forum on 12 and 13 March 2019 experts will be discussing its worthwhile incorporation and considering pioneering best-practice examples, thus helping the industry to find new business models, from planning, to operation and servicing of modern buildings.

Background information: Clever use of BIM for more efficiency in buildings and integrated security

Digital planning methods in building technology: cleverly used, they help designers, builders and operators of buildings and integrated security technology from the planning stage onwards and can keep them on an efficient path across their entire lifecycle. At the Intersec Forum on 12 and 13 March 2019 experts will be discussing how these methods can be usefully incorporated.

Update for building security: Intersec Forum with expert speakers

Digital planning methods for building-services and security technology help planners and installation specialists from the initial planning stages of complex construction projects – and ensure buildings maintain maximum efficiency throughout their entire lifecycle. At Intersec Forum on 12 and 13 March 2019, experts will discuss purposeful integration and pioneering best-practice examples.

Intersec Forum 2019: Update for connected building and security technology at ISH

A discussion about the efficient connection of technologies and system security is essential when it comes to the future of building, energy and air-conditioning technologies. As a conference for connected security technology, Intersec Forum will accompany next year’s ISH, the world’s leading trade fair for HVAC + Water.

Safe and sound: ‘Intersec Building’ puts the spotlight on safety and security technology at Light + Building

Intelligent systems are an integral part of modern buildings – as is protecting them. Surveillance, access control and data protection are equally vital. Thus, safety and security are gaining rapidly in importance for all suppliers and users.

Digitisation of building technology: The future is within reach

Sharp as a tack – security software detects friend, foe and accident

That the retail trade protects goods with RFID chips and video surveillance is nothing new. What is new is the highly innovative progress being made behind the camera lens – with object recognition, gender identification and customer-traffic counting.

Final report: A highly successful Intersec Forum 2018 brings together 650 experts from the security and building-services technology sectors

Messe Frankfurt pushing ahead with geo-strategic expansion of events for the safety and security sector

The increasing need for safety and security is a global trend and the reasons for this are volatile. Accordingly, technical solutions must be flexible in application. Probably the most future-oriented feature: the intelligent interconnection of all elements relevant to safety and security.

On track to save energy

Soaring energy costs are a driving factor for innovations in the commercial textile-care sector. They generate new solutions that lower consumption, reduce emissions and in many cases extend textile durability. At Texcare International in Frankfurt am Main from 6 to 9 November, a large number of manufacturers will be presenting a broad spectrum of solutions that help dry cleaners and laundries to increase their resource efficiency.

North Africa's flourishing textile care market in focus: This was the Texcare Forum Casablanca 2024

Around 120 participants from the laundry and dry cleaning industry came together in Casablanca, Morocco, on 4 June for the first Texcare Forum on African soil. The exchange between local specialist companies, international experts and manufacturers focussed on the topics of automation, digital technologies, production, logistics and environmental protection in the textile services sector. The conference highlighted the special features of the North African markets - and offered a foretaste of the leading global trade fair for the textile care industry, Texcare International, in Frankfurt am Main in November 2024.

Processing as if by magic: Texcare presents developments in automated textile care

Automation is advancing apace in the textile-care sector. RFID systems, robotics and artificial intelligence are introducing greater transparency into the flow of goods, carrying out high-risk, heavy or monotonous work and improving quality control processes. In this way, these clever mechanisms are alleviating one of the most acute problems in the industry: staff shortage.

Texcare 2024: information, contacts, inspiration

Great expectations for Texcare International 2024: the live event will once again bring the global industry together in Frankfurt am Main from 6 to 9 November. The driving themes of automation, energy and resources, the circular economy and textile hygiene will take centre stage at the world's leading trade fair and provide the market with new impetus. Leading manufacturers from all over the world and from all product areas of textile care have already registered.

Texcare 2024 on course for success: around 250 exhibitors already registered

The industry's interest in Texcare International is strong. Nine months before the event, 247 companies from 30 countries have already registered and the exhibition space is almost fully booked. The companies, including all the market leaders, are taking advantage of the leading trade fair to present their innovations live to a global trade audience. A high level of international participation is expected.

The first edition of Texcare France ends on a positive note

Following a series of regional forums, there were high expectations for this first edition of the Texcare France trade show held from 25 to 27 November 2023 in Paris.

Technical innovation, energy efficiency and lifelong learning - these are the top themes at Cleanzone

Every two years, Cleanzone in Frankfurt is the meeting place for experts in cleanroom and cleanliness technology, hygiene and contamination control. And that will again be the case on September 25 and 26, 2024, when the etrade fair is opening its doors for the eleventh time in Frankfurt. Cleanzone presents three top themes to summarize the trends moving the industry. These include 'technology and innovations'. Artificial intelligence plays a major role here, as do material innovations and new developments in network automation. Other top themes are "energy efficiency and sustainability" and "education, lifelong learning and qualifications".

Automation, the circular economy and energy efficiency as well as hygiene – these are the top themes that will be driving the industry at Texcare International 2024

The textile care industry is not immune to challenges such as labour shortages. Digital technologies are increasingly helping to compensate for this situation and optimise work processes. Automation is therefore one of the top themes at Texcare International 2024. Other trends and themes at the leading trade fair for professional textile care are the circular economy and energy efficiency as well as hygiene.

Texcare Asia & China Laundry Expo 2023: industry development a key theme at last week’s record-breaking global textile care platform

With the international and domestic laundry industries eager for renewed connections post-pandemic, a record-high 337 exhibitors from 15 countries and regions showcased their latest innovations to 27,247 buyers from 59 countries and regions. From 25 – 27 September 2023, held across 25,000 sqm at the Shanghai New International Expo Centre, products on display represented some of the most up-to-date solutions in respect to automation, intelligence, and sustainable development. Upstream and downstream companies were pleased with the business conducted across the three-day laundry and textile care trade fair, while the organisers noted their satisfaction at statistics that surpassed their expectations.

Next week’s TXCA & CLE 2023 the ideal platform for new technology, trends, and opportunities

After three years apart, with changing needs in the global economy and the growth of consumer demand, the textile care market has gradually recovered, and industry insiders are eager to strengthen international business cooperations and find new growth points. To help facilitate collaboration, a number of fringe events will be running concurrently with Texcare Asia & China Laundry Expo, set to take place from 25 – 27 September 2023. Equipped with the industry insights afforded to them, fairgoers at the Shanghai New International Expo Centre will be able to source from a wide variety of over 330 domestic and international exhibitors across 25,000 sqm. These include not only the major brand names, but also over 90 suppliers making their debuts at this edition.

Messe Frankfurt India partners with Virtual Info Systems Pvt Ltd to co-organise ‘Clean India Technology Week’

Organised by Virtual Info Systems Pvt Ltd, ‘Clean India Technology Week’ will now be organised in partnership with Messe Frankfurt Trade Fairs India which will augment the scale of the show.

Preview of the Texcare France trade show programme!

The first edition of Texcare France, to be held from 25 to 27 November 2023 in Paris, Porte de Versailles, has chosen to support the industry by placing two major topical themes at the heart of the event: employment and training on the one hand, and the environment on the other.

Texcare International 2024 with new day sequence Wednesday to Saturday

The leading trade fair for laundry, dry-cleaning and textile-services is reorganising itself anew. In future, Texcare International in Frankfurt am Main will be held in autumn and will already run on four days from Wednesday to Saturday from 2024. Next year's new date is 6 to 9 November 2024.

Ten years of Cleanzone: Fulminant restart for the anniversary edition in 2022

In addition to the exhibitors' products and solutions, the highlights at Cleanzone 2022 included the top themes of automation, sustainability and the challenge of supply chains. The top themes were discussed intensively during the Cleanzone Conference. Both the exhibitors and the nominees for the Cleanzone Award presented their innovations in interdisciplinary cleanroom technology in Frankfurt am Main on 23 and 24 November. 1,500 participants and 82 exhibiting companies came to the Cleanzone anniversary edition, which not only grew in terms of space.

Cleanzone Comeback: optimisations and opportunities for the cleanroom of the future

Individual cancer therapy through mRNA, cleanroom optimisations for energy savings, new education strategies, steps towards the circular economy as well as innovative projects - Cleanzone will launch on 23 November 2022 with solutions for the future.

Sustainability in the cleanroom: opportunities for energy efficiency and reduction of the CO2 footprint

In the pharmaceutical, biotech and life sciences cleanroom, compliance with relevant specifications is the first priority. But there is often potential for saving energy and reducing carbon dioxide emissions, which could even become vital for quite a few companies under the current crisis conditions. The international trade fair Cleanzone on 23 and 24 November 2022 in Frankfurt am Main will show how efficiency gains and CO2 footprint reductions can be achieved while complying with regulatory and other professional requirements.

Anniversary edition of Cleanzone: review and restart give reason to celebrate

The 2010s - a decade full of changes: Smartphones, electric cars as well as Covid-19 shaped the last ten years and posed new challenges and impulses for cleanliness technology. In the past years, cleanliness technology has received more and more attention and experienced strong growth. Since 2012, Cleanzone has brought international companies and visitors together in Frankfurt am Main, making it an important meeting place for the cleanroom technology sector. The anniversary edition will take place on 23 + 24 November 2022 in Frankfurt am Main.

"Personalised medicine can treat the most important types of cancer" - Cleanroom specialists create preconditions for patient-specific drug production

Personalised medicine is one of the current mega trends. As a consultant to both the pharmaceutical industry and mechanical engineering, Morten Schlothauer has his finger on the pulse. He will be explaining how personalised medicine is changing production methods and what this means for cleanroom technology in a presentation at the international trade fair Cleanzone (23 + 24 November 2022). In the following interview he gives a first insight.

Cleanroom crane, software and training: the nominations for the Cleanzone Award 2022 have been announced

Just how interdisciplinary cleanroom technology is also shows the selection of this year's nominees for the Cleanzone Award 2022. The five projects together cover the diverse areas of cleanroom technology, including technology, logistics, digitalisation and training. They provide exciting perspectives on the innovative developments in the cleanroom industry.

Cleanzone 2022 focuses on energy efficiency, stable supply chains and smart automation

Cleanroom technology continues to soar, but high energy prices and unstable supply chains pose new challenges for the industry. Cleanzone on 23 + 24 November in Frankfurt am Main offers suppliers and users of cleanroom technology the opportunity to discuss the top issues of energy efficiency, sustainable and secure supply chains and smart automation.

“For newcomers to the cleanroom, Cleanzone is worth its weight in gold": Lukas Holzinger, RSE+ Architekten in an interview

Lukas Holzinger, Managing Director of RSE+ Architekten, has been planning cleanrooms for around 20 years and has been a visitor to the Cleanzone trade fair for many years. Since this year, he has been a new member of both the board of the German Cleanroom Institute and the trade fair's strategy commission. In the interview, he talks about his own experiences with cleanrooms, the challenges facing the industry and the importance of Cleanzone.

Restart in the trade fair business boosts Cleanzone: Anja Diete in an interview

After the long Corona break, the cleanroom community will meet again live in Frankfurt for Cleanzone on 23 + 24 November 2022. The anticipation is great and the booking situation better than ever. In this interview, Anja Diete, Show Director Cleanzone, talks about the trade fair in autumn, the innovations and the current challenges in the industry.

Cleanzone in greater demand than ever before

Never before has the response to Cleanzone been so high after the end of the early booking period as this year. Companies from 14 countries – including both international market leaders and innovative start-ups – have registered their participation in the trade fair on 23 + 24 November in Frankfurt am Main.

International and innovative: Cleanzone 2022 presents first exhibitors

Shortly after the start of registration, Cleanzone has already met with a great national and international response. Leading cleanroom technology companies from Germany and abroad, including new faces, have confirmed their participation. Those who register by 18 March will benefit from the early-bird price. The race for the best cleanroom innovation of the year has also begun: Innovative new developments can be submitted to Messe Frankfurt for the Cleanzone Award.

Cleanzone celebrates comeback in 2022

On 23 + 24 November 2022, exhibitors, visitors and institutions will meet at Cleanzone in Frankfurt am Main ̶for the tenth time. After being suspended due to the Corona pandemic this year and last, the growing cleanroom industry is looking forward to the physical comeback of the international trade fair for cleanroom and cleanliness technology, hygiene and contamination control next year.

Leading suppliers of textile-care technology cancel their participation – Texcare International will not take place in 2021

Leading suppliers of laundry and dry-cleaning technology have used the free cancellation deadline offered by Messe Frankfurt against the background of the pandemic and cancelled their participation in Texcare International 2021 shortly before expiry. In view of this the Advisory Council of the world’s leading textile-care fair have voted to cancel Texcare International for this year because its success can no longer be guaranteed.

Elena Lai, ETSA: “Our industry is the key to providing sustainable solutions and eco-friendly best practice”

Frankfurt am Main, 4 August 2021. How can the major sustainability challenges in the textile industry be met? The textile services industry, whose business model has always been based on durability and re-use, has an important role to play here as ambassador. In the run-up to Texcare International, Elena Lai, Secretary General European Textile Services Association (ETSA), talks about these challenges and her expectations for Texcare International from 27 November to 1 December 2021.